With Christmas just around the corner, illuminating your business inside-out is one of the things you have to do to tackle the enchanting tradition and draw in potential customers.
Holiday decorations can add character and appeal to your business. But, it’s not easy to come up with a solution to effectively and creatively decorate your business with lights, Christmas wreaths, and Christmas trees. There are a lot of people who want their businesses decorated, but don’t have the experience and know-how in installing the lights.
Many types of businesses, particularly small businesses, don’t have the manpower to install Christmas decorations either. Everyone is needed to work during the rush of the Holiday season, but they still want their business to have holiday cheer.
Getting started with Christmas lights installation is not nearly as difficult when you know what to do. Here is a list of do’s and don’ts to help you get over the main obstacles and into holiday spirit!
First, verify that your lights are not damaged, and the cables, connections and bulbs are all functioning properly. It’s advised that you keep them away from anything flammable, such as paper or curtains. Second, stop using pins or screws and invest in some plastic hooks. Also make sure that the power-point is guarded by a safety switch.
And most importantly, keep the electricity load within the capacity of your power outlets and surge strips. If you’re planning on hanging the lights, you should use a ladder that’s sturdy and set it on a level surface so that it doesn’t wobble and cause any accidents.
Using energy-efficient lighting such as LED lights can save you a ton of money on your decorations, while also reducing your carbon footprint. As a business owner, you’d want maximum value from a situation and going for non-efficient lighting sets might cost you more money than you were intending to make out of the decorations.
Make sure that the areas where your decorations are installed are easy to see. You should choose prominent places to set the light set up. The lighting must be able to catch your customers’ attention from afar and invite them in. Some of the good places are – windowpanes, front opening and the walls.
Not having some sort of theme will make the decor feel hodgepodge. Everything from your lights to your tree decorations should work within the theme.
Some ideas to consider are Victorian, Elegant, Rustic, or even Rose Gold. Search for a theme that you like, but also something that meshes with your business.
A significant drawback with solar lights is their dependence on weather conditions. Even partial shade can result in low light and shorter running time. This makes their use impractical for business owners in most cases.
If you don’t factor in where the shadow would fall, you might end up with limited light and more shade on your property. This could make your business look uninviting and potentially drive your customers away.
Christmas lighting can certainly add elegance and value to your business as well as attract customers. With proper information and the right skills to put them to use, you would be able to enhance your business with lights that make a statement.